Thursday, February 5, 2009

USA Rice recognizes Hendrix College's Mike Flory

The USA Rice Federation, national advocate for all segments of the U.S. rice industry, recently launched a new “Foodservice Recognition Program” to acknowledge the efforts of innovative chefs, operators, distributors and industry professionals who menu, market or teach with U.S.-grown rice. The program commenced in December 2008 in Arkansas, the number-one rice-producing state, accounting for nearly 50 percent of the U.S. rice crop.

Mike Flory, executive director of dining services at Hendrix College, Conway, Ark., was among the four Arkansas-based chefs recently recognized by the USA Rice Federation. Honored for menuing U.S. rice daily during all meal/day parts, Flory heads Hendrix College's award-winning foodservice operation, which serves over 1,000 students three meals a day, seven days a week. Flory says the foodservice staff and students recognize the significance of the U.S. rice industry, and enjoy rice dishes every day for breakfast, lunch and dinner.

Other honors were:
  • Chef Capi Peck, owner of Trio's and Capi's Restaurants, Little Rock; honored for supporting the U.S. rice industry and local products for over 20 years.
  • Chef Mark Abernathy, owner of Loca Luna and Bene Vita Restaurants, Little Rock; honored for innovative applications using U.S. rice.
  • Chef Kathy Webb, owner of Lilly's Dim Sum, Little Rock; honored for supporting local foods, including U.S. organic brown rice and U.S. jasmine rice.
Flory and his fellow honorees were presented with a Certificate of Recognition and will be: announced in USA Rice Federation's “Rice Daily” newsletter disseminated to rice industry members, media and industry influencers; featured on USA Rice’s foodservice Web site (, visited by 15,000 foodservice chefs and culinary professionals each month; and promoted as innovators and leaders in foodservice.

Recipients are invited to use the new "Grown in the USA" rice logo on menus or other marketing materials to showcase their ongoing dedication and support by serving U.S.-grown products in their operations.